December webinar: We’ve got some post ideas for you and your team

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Illustration by Greg Storey

Go easy on yourself. That’s one thing I tell lawyers who blog almost every time I talk to them. This shouldn’t be hard—and you should take steps to make blogging even easier.

One of the hardest things folks run into is coming up with post ideas. They feel as though they have to write a treatise or whitepaper on a subject—covering it so comprehensively—before they can publish it.

Don’t do that. That’s how you take a long time to get things published, fall out of a rhythm and generally struggle to run an effective publication.

Instead, utilize some easy post formats to get the juices flowing. We’re going to walk through a few of these in our December monthly webinar.

It will once again be myself co-hosting with Michelle Newblom, our Editor.

I mentioned this on the webinar last time, but if you’re a LexBlog client and would like us to give this or a similar presentation to a blog team at your firm, just holler. It’s on us.

Colin O'Keefe
About the Author

As Publisher at LexBlog, Colin leads the Publishing team and guides LexBlog clients and community members on blogging digital publishing strategy. A professionally-trained journalist, he’s applied the trade by helping keep LexBlog at the forefront of blogging and digital media trends for more than a decade—split up by a four-year stint helping lead the Seattle Mariners’ digital marketing efforts. He’s a fan of those M’s, the Green Bay Packers, Seattle craft beer, pinball, jogging and ebikes.

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